Estimating the Effectiveness of Personalized Messages at Reducing Student Absences: Experimental Evidence from a Rural School Research Network
Published in Association for Public Policy Analysis and Management, 2022
We evaluate an informational intervention aimed at reducing student absences in a rural setting using a multi-site, blocked randomized controlled trial. Eight rural districts participating in a Rural Research Network (RRN) implemented a personalized messaging intervention in the 2020-21 school year. Districts regularly sent messages (texts, emails, or calls) to caregivers of students in 1st through 12th grade, informing them of their student’s absence rate, setting a goal or providing a comparison point for their student’s absence rate, and offering support.
Recommended citation: Swanson E., Solowski K., Ash J., Kaplan D., Sanbonmatsu L., T D., Kane, TJ. (2022) Estimating the Effectiveness of Personalized Messages at Reducing Student Absences: Experimental Evidence from a Rural School Research Network. Presented paper at: Association for Public Policy and Analysis 2022 Fall Research Conference, Washington, DC. https://appam.confex.com/appam/2022/meetingapp.cgi/Paper/45247